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Developed as an ongoing identity system for a growing buy-sell-trade retailer, 614Sneaker unifies physical space, digital media, and customer experience through a cohesive visual language. From logos, signage, and print collateral to social media campaigns and promotional graphics, the brand establishes a recognizable presence across every point of interaction.
As the business expanded its audience both in-store and online, the identity evolved alongside it, demonstrating how strategic design can shape culture, community, and commerce within the modern resale market.
614SNEAKER
Brand Identity Systems / Print & Social Media Design
January 2026 - 970 N. High St, Columbus, OH
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